Make It Happen
NeoCon is the most important event of the year for me — and for the commercial design industry as a whole. Since my first visit in 1997, I have marveled at the way the Merchandise Mart and Chicago entertain this landmark gathering of people in a sort of summer camp for design nerds. The sheer number of people and brands represented make NeoCon the perfect launchpad for personal growth and an ideal platform to move brands forward.
With NeoCon in my hometown of Chicago, I am fully immersed in the show and spend the majority of the year helping my clients prepare. Taking advantage of every different avenue — permanent showrooms, temporary booths, one-of-a-kind displays and other media collaborations, client events and salesforce development — I have helped over 18 different brands engage with the Merchandise Mart and NeoCon. With years of expertise, I know what is possible, and I can make the dream happen.