Thomas Patrick Consulting.

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Market Research

Data . Data . Data

Market research offers a snapshot of the industry and helps my clients see, in black and white, who they are and where they stand versus the competition. I have found that solid analytics are the best starting place for any project and often lead to new insights for a brand or product line. This understanding is essential to developing effective sales and marketing strategies — and evaluating their success.

From product positioning and brand awareness studies to understanding the needs of the vertical markets, my analysis for companies like Indiana Furniture, Nemschoff, Trinity Furniture and others has helped identify strengths, weaknesses and opportunities. Using concrete data, not guesswork, for decision making is the most reliable path to growth and success. I truly believe the words of Oscar Wilde:

“Success is a science; if you have the conditions, you get the results.” –Oscar Wilde